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BEST TIPS to SUCCEED in FREELANCING.
Want to Succeed in Freelancing?
Do These 8 Things.
This article gives you the best tips to succeed in freelancing. It doesn’t necessarily cover everything you need to know about freelancing.
But it gives you the best hacks pros use to succeed in this line of business. It doesn’t
Freelancing is a type of work arrangement in which a person provides services to clients on a project on a contract basis rather than working as a permanent employee for a single employer.
There are several things you can do to scale through. But in this article, I am showing you 8 tips to help you succeed as a freelancer.
As a self-employed individual who can offer your skills and services to multiple clients, typically in exchange for a fee, you may face some challenges.
This type of work arrangement is becoming increasingly popular, as it allows people to have more control over their careers and work-life balance and provides clients with the flexibility to hire specialists for specific projects or tasks.
Freelancing can be done in a variety of industries, including writing, graphic design, programming, consulting, and more.
If you are new to the world of freelancing and do not yet understand how it works, you may want to read the following articles first and then come back to these tips for freelancers.
SIMILAR TOPICS ON FREELANCING:
Tip Number 1
Define your service and offers:
To succeed in freelancing, you must have a clear set of services or skills to offer. It does not matter how you have been doing your freelancing, there are definitely areas you can improve. That is why in this article, I am showing you the 8 best tips to succeed in freelancing. It could be something as simple as.
- how to remove the background from an image.
- How to format a Word document: Many people do not have a lot of time to do this type of work, so they look for someone to do the tasks for them.
- Social media manager: how to manage social media accounts countless people are looking for someone to update their social media handles. You can fill the need and get paid.
- SEO services: If you know very much about SEO, people are looking for someone to help them rank well on Google. That’s where you come in as a freelancer.
So you must have a clear set of skills and/or services to render to those who need them. This is the first to become a freelancer.
Tip Number 2
Find your target audience if you want to succeed in freelancing.
The people you will work for will not ordinarily come knocking on your door asking you to work for them. You will have to go out there and locate them.
But it is not that simple. You will need to define who your audience is. A few questions will help you narrow it down.
- Who will be interested in my service?
- What is their pain point?
- Where do they hang out? on Facebook, Twitter, LinkedIn, or Mastodon?
- How do I get into their network?
Some of these questions will help you find who you are to serve. The goal here is to get to know them as much as possible. It is only this way that you will be in a position to get in touch and showcase what you offer.
Tip Number 3
Create your portfolio with past jobs.
If you know your target audience, there is no guarantee they will hire you. So you need to show them that you can be a good investment.
To do that, you must create a great portfolio. Put together your past and present jobs. Present the stronger and more interesting ones first.
A simple link to all your best jobs will at times be enough, depending on the platform your prospects use. At other times, you may need to upload some documents showing what you are capable of doing.
- Host your portfolio where it can be accessible to your potential clients.
- Use cloud storage like Google Cloud, Dropbox, OneDrive, or something similar.
- Personal Information: Include brief information about who you are, your values, and what makes you stand out. This resource called about. me is the best I have seen around for creating your freelance portfolio. It will get you started with presenting your personal information. It has a paid version, but the free version may just be what you need now.
- Personal Goals and History: Briefly talk about your goals. If you favor working long-term with clients, find a way to mention it here.
Be more personal with your proposal.
When writing your proposals, don’t be generic. Be personal. Add your accomplishments and job history.
If you have been instrumental in accomplishing something outstanding before, this should be included in your portfolio.
Skills and attributes: Do not leave your skills unmentioned. Hirers are always keen on knowing what your skill sets are. Be thorough and relevant when writing about your skills. If you have done your research right, you will have no problem knowing what skills will interest your potential hirer.
Education and Training: Is there some educational background that adds to your weight? Include them here.
For instance, if you are rendering financial services, it will make you more suitable if you add your qualifications.
Or if you are in YMYL (Your Money, Your Life), it will be to your credit to add what qualifies you for the job.
Testimonials and recommendations: I try to get positive reviews from my past clients; sometimes I add that as a prerequisite for a discount. So if you have one, include it in your portfolio, as it shows how satisfied your past clients were with your service. It is worth mentioning that you can get a short video from your satisfied customers and use those as your testimonials.
Tip Number 4
Write a great proposal to increase your chances of succeeding.
The temptation is to write a generic proposal for all applications. I see a lot of new ones doing this often. But you should not do that. Craft your proposals with each client in mind. Before doing that, be sure to research your prospective client so that you can custom-craft your proposal.
Below is an example of a great proposal, highlighting your strengths, what you helped your previous client achieve, and how you plan to help your current prospect.
Sample custom-crafted proposal:
Dear [Client Name],
I am writing to introduce myself and share my excitement about the opportunity to work with your company. I am (your name) or [Company Name]. With extensive experience in providing top-notch [name your services or products], I believe my expertise aligns perfectly with your current needs and goals.
After researching your company and the challenges you face, I believe that my service or product would be a great solution for [name the problem or opportunity]. My approach is designed to identify key differentiators and unique value propositions.
I had the opportunity to work with the XYZ company on ABC at the XYZ stage. I helped the company achieve XYZ. Insert proof or statistics if appropriate and available; a link to satisfied customer feedback may be provided.)
Here are the key features and benefits of my solution to the problem of XYZ:
- [Feature 1]: [Description and Benefit]
- [Feature 2]: [Description and Benefit]
- [Feature 3]: [Description and Benefit]
I understand that every company is unique, which is why I am offering a tailored approach to meet your specific needs and requirements. (List some of the approaches.) My team is ready to work with you to better understand your challenges and develop a custom solution that fits your company perfectly.
My pricing model is transparent, flexible, and competitive. I am confident that my solution will provide a significant return on investment for your company.
I would love the opportunity to discuss my proposal further and answer any questions you may have. Please let me know if you are available for a call or meeting next week.
Thank you for considering [Company Name] as your [service or product] provider. I look forward to working with you.
Best regards,
[Your Name and Title] [Company Name]
Tip Number 5
Create a relationship with your client.
It is on record that people like those who mirror them. So, find common ground with your client and build on it. You can do this by
Following them and their organization via social media. But avoid the trap of spamming them.
- Gather information about them.
- Communicate with your client in whatever language, format, and medium are convenient for them.
- be happy with them and their achievements.
Tip Number 6
Build your credibility.
To attract quality clients and sustain them, you need credibility. Nobody will hire, recommend, or work with you twice if they doubt how credible you are.
So to build a successful business, here are some things you can start with to develop your trust level:
- Build a professional website. Have a place to run your business from. Your website is often the first contact point for potential clients. So make sure it reflects your professionalism. Things to have on your site include but are not limited to your
- experience,
- skills, and services, as well as
- any relevant work samples or testimonials.
- Also, have a way for your clients to get in touch with you.
Go deeper with your freelancing by doing the following:
- Use social media to your advantage. Social media platforms can be a great way to showcase your work and connect with potential clients. Use platforms like LinkedIn and Twitter to share your expertise and accomplishments. But when on those platforms, always maintain a professional image. Do not dabble in controversy. “It is said that the internet does not forget.” So do not say or do things that will harm you and your business in the long run.
- Network and build relationships: Attend events, join professional organizations, and connect with other professionals in your field. These connections can lead to referrals and help you establish yourself as an expert in your field. Engage with other people’s content and show your expertise by contributing meaningfully.
- Get certified: Earning a certification in your field can help demonstrate your expertise and commitment to your work. This is important if your niche or area of expertise is YMYL. For example, if you are going to render credit card services as a freelancer, people will be more relaxed about working with you if they know you have some authority in the field.
- Seek opportunities to speak or write about your work. Participating in conferences, writing articles or blog posts, or giving presentations can help establish you as a thought leader in your field. I usually go the route of writing eBooks. It costs nothing substantial to write one. And if you are not up for it, hire a writer to do the job. eBooks can be a good way to build a mailing list.
- Deliver high-quality work: Ultimately, your best source of credibility is the quality of your work. Make sure you are consistently delivering high-quality products or services to your clients. Always exceed the expectations of your clients so that they can recommend you to their network.
By following these tips, you can build your credibility as a freelancer and position yourself as a go-to expert in your field.
Tip Number 7
Develop a pricing structure.
This was added last for a reason. So, you will first pay attention to all of the above. Price should not be the first thing. If you have quality service, then price negotiation will come into play.
The first thing is to find out what the market is paying for similar services. A simple Google search will show you what is obtainable.
However, if you offer something far more than what is in the market, you will not be breaking any rule by asking for a price that is higher.
So if you offer additional services other than what is generally available in your niche? If so, you may want to charge extra to compensate for that. But be careful not to overdo it.
This has a relationship with your unique selling proposition. If the market knows what makes you different and they deem it valuable, they will be willing to pay for the extra quality you give.
There is no fast rule about pricing in freelancing. However, you may want to charge an average fee for more clients or go premium for fewer clients. It is up to you.
Tip Number 8
Get Clear on Your Service Offerings
Some niches are very broad, and you cannot serve the entire market in them. So choose the areas you want to serve and stick with them.
Make it clear what your services are.
What the extra services are, too, and the conditions under which you work, much like what is seen on Fiverr.
Doing this will help you present yourself as the “go-to place” for what you do.
With the above, you are set to make a difference in your freelancing. Freelancing takes a lot of work that you will be doing personally unless you have a team.
So be patient and put in the work.
Share your thoughts with us in the comment section, and please share this content on your social media handles too.
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Dear indira, Thank you for finding value in my content here. (I am replying on behalf of Michael Ofordum)
As per your request for recommendations on freelancing, I would suggest you check out LinkedIn; it is a good place for professionals and freelancers.
It also holds the promise of letting you meet potential clients and allowing you to hang out with top creators in your field.
There are so many forums, groups, and pages on the subject of freelancing on LinkedIn.
If you are not already using it, it may be time to check it out. For a start, you can connect with me on LinkedIn : (You may add a note to the connection request indicating you got my handle from this website.)
We would also be happy to send you our periodic newsletter, in it we have tips and insights on the subject of freelancing.
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