Selar: How to make money with Selar in Nigeria. (Series)

Making Money with Selar in Uncertain Times: A Guide for Nigerians.

Selar is the next big thing in Nigeria now.

Let’s be real. Times are tight in Naija right now. Between inflation and high exchange rates, many of us are looking for ways to hustle extra cash and secure our financial future.

That’s where Selar comes in, offering a game-changing platform to turn your skills and passions into profit.

Think of Selar as your online store, but instead of physical products, you sell digital goodies.

• Ebooks you wrote late at night?
• Online courses you’ve mastered?
• The music you crafted in your bedroom studio?
• Templates you created?
• “How to guides” that you created?
• Tips and Tricks you mastered?
• Meal recipes your grandmother taught you?

Selar lets you sell them all, securely and seamlessly, to a growing audience hungry for valuable content.

If you have more questions about how to use Selar, this resource is for you: Selar Marketplace: Frequently Asked Questions

And the best part? Selar understands the Nigeria hustle. Their fees are affordable, even for a small starter, and they offer local payment options like

• Paystack and
• Flutterwave,

These different payment methods make it easy for your customers to support and patronize you.

So, whether you’re a seasoned professional or a passionate newbie, Selar gives you the tools and platform to build a thriving digital business right here in Nigeria.

Ready to join the Selar movement and start earning that extra income? Let’s dive in!

What is Selar?

I hear this question a lot. But then, here is my usual response:

Ah, Selar!

Let me put on my expert hat and break it down for you.

Think of Selar as your one-stop shop for turning your knowledge and passions into profitable digital products in Nigeria.

Here’s the juicy lowdown:

Selar is an e-commerce platform: But not just any platform. It’s specifically designed for creators and entrepreneurs, especially those in Africa. So, think of it as a marketplace where you sell digital products.

What can you sell on Selar?

Listen, let’s get real. The Naija hustle is tough, no doubt. That’s why platforms like Selar are popping off – they let you turn your knowledge and skills into cash.

Now, the key here is finding your niche, something you know inside-out and, better yet, love talking about.

Think about it: you wouldn’t buy a course from someone who sounds bored, right? So, what are you good at?

Do you whip up mouthwatering jollof rice recipes that leave everyone asking for more? If so, Package them as an ebook!

Are you a whiz at graphic design? Then create killer Canva templates for social media or branding.

When my students ask me about how to chose a niche, one of my major answers is: Look for a topic you can talk about for 30 minutes without preparation.

If that topic has the potential to generate around 50 to 100 article topics, then you have a niche.

Echez O’Ford

Here’s a taste of what’s selling hot on Selar right now:

Sell eBooks on Selar:  

• Fiction thrillers set in Lagos? Check.
• Non-fiction guides on starting a small business in Nigeria? Double check.
• Educational guides for passing WAEC or JAMB? Triple check!
• How to make money online? Gold mine
• Templates.
• Create eBooks on how to start mini importation,
• Package eBooks on things like how to run Facebook ads.

Sell online courses on Selar:

• Teach people how to braid like a pro,
• Master Adobe Photoshop, or even
• Crack the N-Power selection process.
• The possibilities for creating courses are endless!

Use Selar to sell Printables:

There are many printables you can sell in the Nigerian market through Selar. Budget planners designed for the Nigerian economy? Weekly meal planners featuring local ingredients? Work it!

A hot niche to sell now both on printables and non printables is content related to relocating to foreign countries, otherwise known as Jakpa.

Nigerians are searching for all kinds of information on the best and cheapest ways to leave the country. You can fill that need by creating a product on it.

Music and audio content sell well on Selar too:

Got a voice like an angel? Share your gospel music or motivational podcasts. If you have the drive to motivate people to take action, then stop wasting time. Head over to Selar and sell your podcasts now.

Software and digital files sell well on Selar:

Are you a coding whiz? Develop a mobile app that solves a common Nigerian problem.

Even though you are not the tech guy to create an app, you can still sell apps on Selar for a decent profit.

Head over to Fiverr, and you will see tons of app developers ready and willing to work with you. All you need is a viable idea and you will see developers to work with in developing the app.

Most times, you may not need to pay cash for the work. With strong negotiating power, you can both split the proceed as per your agreement.

It’s all about your passion. Your passion is your power.

Pro Tip:

Don’t just copy everyone else; find what makes you unique and build your brand around it. Selar gives you the platform; you bring the hustle, heart, and determination to succeed.

You don’t have to be an expert to start. When I created my first eBook, it was not the best but I got better over the years through practice and learning.

Are you ready to make some money with Selar? Read on to learn how. Let’s get you set up on Selar and turn that hustle into real money. 

This platform is blowing up in Nigeria, and for good reason—it’s easy, affordable, and built for folks like you and me. 

Forget fancy coding or expensive software; Selar makes selling digital products a breeze. So, grab a pen and some focus, because I am about to build your online empire, one step at a time.

Step 1: Sign Up and Get Your Selar Store Grooving

Head over to Selar’s official website and hit that juicy “Sign Up” button. You can keep it simple with your email or log in like a boss with your Facebook or Google account.

Boom, you’re in! Now, the fun part: naming your store.

Choose something catchy—something that screams “success” and reflects your brand. Don’t worry; you can change it later if inspiration strikes.

Step 2: Bank on Success (literally)

Next, let’s set up your bank details. This is where all those sweet, sweet Selar earnings land. Enter your bank information—no shady stuff, just secure and transparent.

Selar supports multiple currencies, but you only need your local bank account. They handle the conversions, so you just chill and collect the cash. Sounds like what you want. Right?

Step 3: Product Time: Show Me the Goods!

Now, the star of the show: your products!

Click on “Products” and get ready to unleash your creativity. Here’s where you describe your offerings: ebooks, courses, printables, music, software, you name it.

Remember, focus on your expertise and that passion project you’ve been itching to share. Depending on what type of product you created, you may want to upload them directly on Selar.

For other types of products, sometimes you have to provide the link to the product.

Once you upload a good product, make sure to create your sales page. Many people forget this. But you don’t want to leave any money in the table.

Step 4: Price it right and sell it smart on Selar.

Pricing is key. Think about the value you offer and research similar products to find the sweet spot. Selar lets you set different prices for different regions, so you can cater to your Nigerian audience perfectly.

Don’t forget, that you can always adjust later based on sales and feedback.

Be careful not to price your product too high otherwise, you will scare your customers. And take time not to price yourself too low.

Step 5: Payment Options Galore

Finally, let’s make buying a breeze for your customers. Selar integrates with popular payment gateways like Paystack and Flutterwave, so Nigerians can pay securely with their preferred methods.

No more international hassles, just smooth transactions, and happy customers on Selar.

Pro Tip

Take advantage of Selar’s free plan! It’s perfect for starting and testing the waters. Later, you can upgrade for more features as your business grows.

Take a pip at the price table below: (This is the price table as of the time of writing this, it may change without notice.)

There you have it! Your Selar store is up and running, ready to turn your ideas into income.

I would like to mention that this is just the beginning. Keep creating, keep marketing, and keep learning.

The Nigerian market is waiting for your unique offerings, so go out there and make your mark!

But before you go do that, let me show you how to market your products for maximum profit.

I’m about to drop some serious knowledge on how to market your Selar store like a boss in this harsh economic hustle game.

I am talking targeted strategies that’ll grab eyeballs and open wallets faster than you can say “free jollof!”

Sell your Selar products on Social media

Facebook: 

Forget generic posts. Join relevant groups, share valuable content related to your product, and engage in meaningful conversations. Run targeted ads with laser-sharp demographics, offering specific solutions to local pain points.

Instagram: 

Show, don’t tell! Use high-quality visuals to showcase your product’s benefits. Partner with micro-influencers in your niche, offer exclusive deals, and run interactive contests to boost engagement.

Twitter:

Jump on trending topics related to your product while offering insightful solutions. Use relevant hashtags strategically, and engage in conversations with thought leaders. Remember, Nigerians love good banter, so inject some humor when appropriate!

Email marketing magic to beat the competition on Selar:

My pro advice is that you should start building your email list as soon as you create your product. Any social media channel you use can be taken down at any time by the owners. You cannot predict what will happen to your Selar account in weeks, months, and years to come.

So, when everything fails, you will have your email list to fall back to. It will be the only way to get in touch with your customers.

Echez O’Ford

Build your email list like it’s going out of fashion! Offer freebies, discounts, or early access to content in exchange for sign-ups. Segment your list based on interests and personalize your emails for maximum impact. Share valuable tips, success stories, and exclusive offers to keep your audience engaged and coming back for more.

Collaboration is key.

Team up with other creators or influencers in your niche.

Offer guest posts, joint webinars, or cross-promotion opportunities to reach new audiences. Look for partners who complement your offerings and share your target demographic.

Remember, networking is your key to building a supportive community.

The Power of Free:

How do you feel when someone you want to buy from offers something for free?

Nobody can resist awoof (free things)!

Offer valuable free content like

• sample chapters,
• mini-courses, or
• cheat sheets to demonstrate your expertise and entice potential customers.

Run limited-time free trials of your product to convert those hesitant leads. This strategy builds trust and showcases the value you offer.

Trust is money.

Nigerians are smart shoppers. They want to know who you are and why they should trust you.

• Share your story,
• Share your experience, and
• Share your passion for your product.

You are the first brand and ambassador of your product. So, spread the word first.

Use Testimonials to your advantage on Selar:

Testimonials and social proof go a long way too, so showcase successful student stories or positive customer reviews.

Be transparent about your product’s limitations and address potential concerns head-on. Building trust is an investment that pays off for loyal customers.

Value, value, value, success with Selar is about value:

Don’t package a crappy product and sell it because you want to make some money. Give your customers something worth their money.

Resist the urge to just sell a product; rather sell a solution.

Echez O’Ford

Clearly articulate the specific benefits your product offers and how it solves real problems for your target audience.

Use powerful storytelling to connect with your customer’s emotional needs and aspirations. Remember, people buy based on emotions, not just features.

This is just the tip of the marketing iceberg, my friend.

Remember, consistency is key.

Keep creating valuable content, engaging with your audience, and refining your strategies based on data and results.

With dedication and these tips, you’ll be turning your Selar store into a Nigerian success story in no time! Now go out there and make that money rain!

Some Selar mistakes to look out for and how to avoid them:

If you have read this far, then I must show you some mistakes to avoid while using Selar.

Alright, let’s delve into the nitty-gritty of conquering common roadblocks on your Selar journey.

Competition can feel fierce around selling digital products, but remember, it’s a business of system and strategy.

Don’t get discouraged if established sellers seem to have a head start.

• Focus on your unique strengths and niche. What makes your product sing? Tailor your descriptions and titles like bespoke suits,
• Pay attention to highlighting value propositions with laser focus. Keywords are your secret weapon; sprinkle them strategically for maximum searchability.

Now, marketing costs. Shoestring budgets? No problem!

Get creative with social media.

• Leverage Facebook groups relevant to your audience,
• engage in genuine discussions, and subtly showcase your expertise.
• Partner with fellow creators for cross-promotion, or
• offer free samples or trials to entice potential customers.

Sometimes, you will experience low sales. But don’t let that discourage you. We all face it at one point or the other. So, don’t panic!

Data is your compass.

Analyze your sales metrics like a detective.

• Are product descriptions clear and persuasive?
• Are prices competitive?
• A/B tests different approaches, tweaks titles and descriptions, and sees what resonates.

Remember, the perfect formula takes time and experimentation.

Echez O’Ford

Pay attention to customer relationships while using Selar:

Speaking of time, excellent customer service is an investment, not a cost.

• Respond promptly to inquiries,
• address concerns with empathy, and
• go the extra mile whenever possible.

Positive reviews sing louder than any marketing campaign. Happy customers become loyal brand advocates.

Perseverance is key, my friend. Building a successful online business takes time, effort, and a dash of stubborn optimism. Don’t get discouraged by setbacks; view them as learning opportunities, explore new marketing channels, and stay updated on industry trends.

The more you know, the sharper your competitive edge.

Stay tuned for the next sections, where we’ll explore:

• What hot-selling digital products can you create on Selar?
• Setting up your Selar store: a step-by-step guide.
• Marketing your Selar products like a pro (Nigerian style!)
• Overcoming challenges and achieving success stories while using Selar.
• Plus, bonus tips and resources are just for Nigerians.

Get ready to unlock your entrepreneurial spirit and turn your hustle into profit with Selar!