Best Tools for Freelancers and Digital Marketers

My name is Echez O’Ford, a digital marketer, freelancer and enterprenuer.

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If you offer services to multiple clients online, you are a freelancer. To be successful in freelancing and digital marketing, you need the best tools to do the job. In this article, I will share some top-of-the-class tools to help you get the best out of your freelancing game.

With the rise of the gig economy, more and more people are choosing to work as freelancers. There is a lot of gain, flexibility, and financial independence that comes with being your boss.

But, the freedom and flexibility that come with this lifestyle also present unique challenges. For example, you have to attend to the following

• You have to manage multiple projects,
• Communicate with clients,
• keep track of finances

All of these can quickly become overwhelming without the right tools and strategies. But with the right tools, you can automate a lot of your work in seconds.

Get Access to the Essential Tools for Freelancers:

As a freelancer, you need a set of essential tools to help you manage your workload and streamline your processes.

For instance, if you offer services as a social media manager, you may have 5 social media accounts to handle for your clients.

That will be a lot of tasks to post, comment, and engage on all 5 accounts manually. This is where using the right tools comes in.

In the example above, you can use tools like:

Social Media Management Tools:

• Buffer can help you schedule posts on all 5 accounts. (You have 3 social media accounts to schedule on in the free version of Buffer)
• Hootsuite enables you to schedule, analyze, and monitor what goes on in each of the accounts
• Loomly is there to help you automate and get the best out of your social media management business.
• Canva will help you create stunning graphics for all your social media accounts.

Before you jump into any one of the above, you will have to analyze your workflow as a freelancer. This will help you to choose the best tools for yourself. Let’s take a look at some steps to do so.

How to Analyze the Freelancer Workflow:

As a freelancer, your workflow involves several stages, from prospecting to project delivery and invoicing. You can overcome each stage’s unique set of challenges with the right tools.

To get started, first, determine what type of freelance service you render.

• Are you a writer?
• A business consultant.
• Social media manager

Whatever service you render, your goal is to increase efficiency, improve customer satisfaction, and make a decent income.

Determine the crucial steps that determine success. Attend to or automate those processes. Almost all forms of freelancing involve research, you can automate this task with the help of AI tools.

You want to be in a position to eliminate time wasting at all levels of your workflow. Customer satisfaction can only be met if you know for sure what your clients expect from you.

The Smart Way to Live a Freelancing Kind of Life

Living a freelancing life can be both intriguing and satisfying. But you have to get everything precisely in place to make a success of the rebel lifestyle.

In addition to the essential tools every freelancer should have, there are advanced tools that can take your work to the next level.

These tools can help you automate repetitive tasks, gain insights into your work, and market yourself more effectively.

Here are some of the most valuable advanced tools for freelancers presented in categories:

Time Management Tools for Digital Marketers:

1. MyHours,
2. BeeBole: Handles your time management and budgeting for easy scaling and efficiency
3. Microsoft To-Do is a free tool that helps you manage and plan your daily activities.
4. Notion: If you are looking for a tool that allows you to plan, take notes, and set up projects and tasks in a spreadsheet, Notion is the solution for you.

Communication Tools for Freelancers

Most times jobs don’t just come your way. You have to go out there and look for prospects. The prospects have to be vetted and nurtured.

When you do have one client or more, you need a way to communicate effectively with them. The following tools will make your life easier to communicate with both prospects and clients of all types.

• Slack
• Zoom
• Skype
• Google Meet
• Microsoft Teams

Project Management Tools for Freelancers:

• Trello
• Asana
• Basecamp
• Monday.com
• Wrike
• ClickUp Jira

I have written about only 3 categories of tools here, they are Social media management tools. communication tools, and project management tools.

Are these the only tools you need to succeed in digital marketing?

No!

There are many great tools to help you look for clients, nurture them, and convert them to paying customers. It all depends on you.

No Limits to What You Can Achieve With The Right Freelancing Tools

There are thousands of tools out there for freelancers. Most of them are mediocre tools. Some are truly great tools to make your work and life easier.

• But how do you check them all out?
• How do you know their pros and cons?
• You don’t have all the time in the world for trial and error, do you?

That is why I recommend you check out this eBook: “TOOLS FOR EVERY FREELANCER“

There are over 100 tools listed in this eBook. No matter your unique requirements, there are tools to get the job done.

You don’t have to go scouting for these tools. I have done all of that for you here. Your job is to choose what is best for your needs and maximize your profit.